What’s Stopping You From Pursuing Your Idea?

By Gina Waldhorn, President of Quirky

I Asked a Room Full of Women: What’s Stopping You From Pursuing Your Idea?

Quirky launched #InventHer, an initiative dedicated to creating a more inclusive invention ecosystem. We started small, hosting a breakfast to have a conversation about the issue (women file only 8% of all patents in the US) as well as our program goals.

But rather than tell people what the initiative was going to do to, we wanted to hear from those on the frontlines of invention, and understand openly and honestly: What’s stopping you from inventing?

So, to a room full of women from across industries including media, marketing, technology, education, hospitality, and even Australian Rules Football, a room full of women with ideas, we asked:

What’s stopping you from pursuing your idea? What’s getting in the way of you taking that concept from out of your iNotes app and actually doing something with it?

Slowly, one woman stood up and shared her answer.

Followed by another, and then another, until the room was an outpouring of confessions. Here is a sample of what we heard:

“I don’t want to do it alone. I’d love a group of women, or a partner, to help me on this journey.”

“I just can’t get started. The first step seems impossible to take.”

“I need sincere feedback. No ass-kissing, is this a good idea or what?”

“It’s intimidating to think of all the skills I need across the spectrum of inventing.”

“Time. Work, kids, dogs, life. How can I find the time to invent?”

“Money. We know the stats, females don’t get funded.”

Do these answers feel familiar? They did to me, which I find both comforting and frustrating; comforting to know I’m not alone feeling like I’m the world’s worst confidence-lacking procrastinator who can’t seem to juggle it all, and frustrating to know that so many women like me are struggling with the same challenges that – let’s be honest – are not that hard to solve! We have a Mars rover people, come on!!

In fact, we solved one that very morning: not going at it alone. When that brave soul stood up and shared that she felt more comfortable creating surrounded by other women there was a collective nod throughout the room. And why wouldn’t there be? Inventing, founding, starting something is REALLY HARD. It’s even harder when it feels like “there’s no one else like me” going at it.

So for the next several months, we’ll be creating a program that solves some of these problems. Not all of them (not yet at least), but a handful that will help us push the needle just that much further to get more people who don’t see themselves as inventors to change that perspective.

  • We’re going to organize resources for funding and patenting.
  • We’re going to schedule group work sessions and skill-building workshops.
  • We’re going to tell you if your idea for hermit crab clothes might be absolute garbage.
  • We’ll even bring you a dog walker or babysitter if it means you’ll give that brilliant idea of yours the shot it deserves.

What stops you from inventing? What’s standing in your way? Tell me how you’d like to see #InventHer help create an invention ecosystem that makes you feel more confident in pursuing your ideas, and message me if you’d like to get involved with #InventHer.

Originally posted on Linkedin.